Curls Dynasty is a curl-focused haircare brand founded in 2014 by Nickie Nougaisse, created from her own natural-hair journey and the need for solutions for hard-to-hydrate textured hair
People know the brand for its plant-based products that are meant to soften, hydrate, and strengthen curls without using "harsh" chemicals.
People love Curls Dynasty because it gives coils, curls, and waves moisture, control, and definition. This is especially true for dry, thirsty hair.