Veinira Silver Hair Shampoo is a toning shampoo that helps to neutralise unwanted yellow and warm tones for a cooler, brighter finish. The purple pigment formula gently cleanses, refreshes faded color and helps to maintain a polished silver or platinum ash look with every wash.

This toning shampoo is great for blonde, silver, grey, bleached, highlighted, straight, wavy, curly and coily hair and is easy to add to a normal hair care routine. Fresher, shinier and less brassy looking hair can be achieved by tweaking the processing time for the toning effect desired.

Overall, this purple shampoo is an easy way to keep your hair bright and cool toned between salon visits. It keeps brightness, enhances color balance, and maintains light shades clean, refreshed, and naturally radiant.

Top 4 Ingredients

Cetrimonium Chloride

Cetyl Alcohol

Dimethicone

Trideceth-6